When Metropolitan Home did a feature on Ray's home, designer Jonathan Adler saw the piece. After falling in love with the collages, he called Ray up to sell originals in his store. Although Ray had licensed his work out before, this was a foray into a completely different type of work. It was the launching pad for many more collaborations. This piece: "Cirrosa"
Affordable versions of his artwork have always been important to him, and in 2011 he launched Rex Ray Studio and R2 Lab to produce stationery, home décor products and more.