8 Interior Design Trends From London’s Decorex 2025
See the new product ideas and innovations showcased at the recent show
Chocolate brown upholstery, curvy furniture, maximalist design schemes. These were some of the trends that could be seen at Decorex 2025, held at London’s Olympia from Oct. 12 to 15, 2025. More than 280 brands displayed their newest products at the interior design event, while visitors could choose from over 60 talks and designer-maker workshops. Read on to explore eight themes that stood out at the show.
Tableware: The Collection dinner service, Vista Alegre
The modern interpretation of historical designs is key to the look, and this dinner service is a great example. The Collection is by Portuguese brand Vista Alegre in partnership with ceramics company Bordallo Pinheiro.
The pieces feature “secret garden” motifs that evoke English stately homes — think roses, fountains, peacocks and decorative wrought-iron gates — in bold hues.
The modern interpretation of historical designs is key to the look, and this dinner service is a great example. The Collection is by Portuguese brand Vista Alegre in partnership with ceramics company Bordallo Pinheiro.
The pieces feature “secret garden” motifs that evoke English stately homes — think roses, fountains, peacocks and decorative wrought-iron gates — in bold hues.
Fabric: Thornfield velvet, Evitavonni
The romantic faded roses pattern on this fabric by Evitavonni is named after the Gothic manor house in Charlotte Brontë’s novel Jane Eyre and perfectly evokes the atmosphere of heritage interiors.
The romantic faded roses pattern on this fabric by Evitavonni is named after the Gothic manor house in Charlotte Brontë’s novel Jane Eyre and perfectly evokes the atmosphere of heritage interiors.
Rug: Agnus Floralia Emerald, Agnella at Brintons
Carpet designer Agnella, part of the Brintons group, also delved into the Victoria & Albert archive and took inspiration from a 1914 fabric by British textile firm Steiner & Co to create this wool carpet with a chintz feel.
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Carpet designer Agnella, part of the Brintons group, also delved into the Victoria & Albert archive and took inspiration from a 1914 fabric by British textile firm Steiner & Co to create this wool carpet with a chintz feel.
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Pompom trim: Haywoods Trimmings
Embellishment is key to the heritage maximalist look, and Haywoods had numerous tassels and pompom fringes on display at the show.
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Embellishment is key to the heritage maximalist look, and Haywoods had numerous tassels and pompom fringes on display at the show.
See why you should hire a professional who uses Houzz Pro software
Ceramic table lamp: Baluster, Haslam West
The gathered fabric lampshade on this 1950s-inspired base is perfect for adding maximalist detail.
The gathered fabric lampshade on this 1950s-inspired base is perfect for adding maximalist detail.
Tile: Divine Savages,The Brambles collection, Ca’ Pietra
These floral designs by wallpaper company Divine Savages on tiles by Ca’ Pietra are inspired by a restored archive print that already features on its wallpaper. The line includes complementary plain tiles — both white and colors including red and green — so the look can either nod to the heritage maximalist trend with just a smattering of flowers or fully embrace it.
These floral designs by wallpaper company Divine Savages on tiles by Ca’ Pietra are inspired by a restored archive print that already features on its wallpaper. The line includes complementary plain tiles — both white and colors including red and green — so the look can either nod to the heritage maximalist trend with just a smattering of flowers or fully embrace it.
Rug: Jali Amara, Glorious Gardens collection, Northwest 35
2. Rich Chocolate
Fall shades, including saffron, terra cotta and plum, have been growing in popularity over the past few years, but designers have now fully embraced rich, earthy brown. At the show, chocolate was gracing everything — rugs, seating, table linens. The look is warm and cocoon-like, perfect in an uncertain age.
Northwest 35 was displaying this velvety rug, inspired by Mughal palace gardens, with its trace of a stone lattice screen and blooms beautifully highlighted against the rich background.
2. Rich Chocolate
Fall shades, including saffron, terra cotta and plum, have been growing in popularity over the past few years, but designers have now fully embraced rich, earthy brown. At the show, chocolate was gracing everything — rugs, seating, table linens. The look is warm and cocoon-like, perfect in an uncertain age.
Northwest 35 was displaying this velvety rug, inspired by Mughal palace gardens, with its trace of a stone lattice screen and blooms beautifully highlighted against the rich background.
Wing chair: Duchess, Asnew
Upholstery company Asnew covered its Duchess wing chair in chocolate velvet. The company says the seat is inspired by 200-year-old furniture firm Howard & Sons’ antique fireside chair from Blenheim Palace in England’s Oxfordshire countryside. The brown velvet makes it extra inviting.
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Upholstery company Asnew covered its Duchess wing chair in chocolate velvet. The company says the seat is inspired by 200-year-old furniture firm Howard & Sons’ antique fireside chair from Blenheim Palace in England’s Oxfordshire countryside. The brown velvet makes it extra inviting.
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Kitchen: Olive Barr; cabinet paint: Deep Reddish Brown, Farrow & Ball
In a move away from the more familiar blue and green, handmade kitchen company Olive & Barr painted its Decorex display cabinets in a warm brown, which worked elegantly with the brass hardware.
In a move away from the more familiar blue and green, handmade kitchen company Olive & Barr painted its Decorex display cabinets in a warm brown, which worked elegantly with the brass hardware.
Napkins and tablecloth: Botanical multi linen union in Dachshund, Reed Family Linen
The fruit and vegetable designs on this table linen by Reed Family Linen are inspired by antique horticultural lithograph prints. The linen also comes in white and taupe, but this rich brown Dachshund shade shows off the embroidery beautifully.
The fruit and vegetable designs on this table linen by Reed Family Linen are inspired by antique horticultural lithograph prints. The linen also comes in white and taupe, but this rich brown Dachshund shade shows off the embroidery beautifully.
Armchair: Hellas Bergere, MassMob
Houndstooth check in a rich chocolate brown elevated this MassMob armchair, bringing warmth to the clean-lined design.
Houndstooth check in a rich chocolate brown elevated this MassMob armchair, bringing warmth to the clean-lined design.
Couch: Wicklow in brown velvet, Libra Interiors
The chocolate velvet upholstery on this sink-into Wicklow couch by Libra Interiors was launched at the show.
The chocolate velvet upholstery on this sink-into Wicklow couch by Libra Interiors was launched at the show.
Cast iron column radiators: Castrads
Castrads is known for custom column radiators, and the team placed this brown Grace model front and center at the show. In addition to the Signature and Bare Metal options, it’s possible to order a radiator in any shade from Little Greene, Farrow & Ball and Benjamin Moore paint companies.
Castrads is known for custom column radiators, and the team placed this brown Grace model front and center at the show. In addition to the Signature and Bare Metal options, it’s possible to order a radiator in any shade from Little Greene, Farrow & Ball and Benjamin Moore paint companies.
Sideboard: Stitched, by Aimee Betts in collaboration with furniture maker Gareth Neal
3. Celebrating the Human Touch
Craft that shows the creator’s workings and embraces imperfection is a tonic in the modern world. Stitching, freehand embroidery, traditional carpentry and irregular fabrics all bring character and warmth to interiors and were very much on display at Decorex, both in the main booths and in the Making Spaces area, where artisans demonstrated their skills.
Embroidery and braiding specialist Aimee Betts displayed numerous pieces highlighting the art of stitching and knotting on surfaces such as ceramic, metal and wood, as in this custom ash buffet by furniture designer-maker Gareth Neal.
3. Celebrating the Human Touch
Craft that shows the creator’s workings and embraces imperfection is a tonic in the modern world. Stitching, freehand embroidery, traditional carpentry and irregular fabrics all bring character and warmth to interiors and were very much on display at Decorex, both in the main booths and in the Making Spaces area, where artisans demonstrated their skills.
Embroidery and braiding specialist Aimee Betts displayed numerous pieces highlighting the art of stitching and knotting on surfaces such as ceramic, metal and wood, as in this custom ash buffet by furniture designer-maker Gareth Neal.
Table: LK Elm, Joss Stoddart
Furniture maker Joss Stoddart used traditional Japanese woodworking techniques to create this table made from responsibly sourced Scottish elm. The table was the centerpiece of his booth at Decorex this year and highlighted the timeless beauty of natural wood.
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Furniture maker Joss Stoddart used traditional Japanese woodworking techniques to create this table made from responsibly sourced Scottish elm. The table was the centerpiece of his booth at Decorex this year and highlighted the timeless beauty of natural wood.
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Hand-embroidered napkin: Ishkar
Hand embroidery, with its imperfections and evidence of threads being cast off at the back, connects the user with the maker, adding depth to a simple piece such as a napkin.
Ishkar, a company founded in Kabul, Afghanistan, displayed linens developed in collaboration with a fair trade organization working with 850 artisans across Pakistan, most of them Afghan refugee women. These napkins reimagine folkloric motifs and can be custom made in a range of colors.
Hand embroidery, with its imperfections and evidence of threads being cast off at the back, connects the user with the maker, adding depth to a simple piece such as a napkin.
Ishkar, a company founded in Kabul, Afghanistan, displayed linens developed in collaboration with a fair trade organization working with 850 artisans across Pakistan, most of them Afghan refugee women. These napkins reimagine folkloric motifs and can be custom made in a range of colors.
Woven baskets: Molly McMillen
Molly McMillen’s willow baskets are a thing of beauty, conveying a rich heritage and tactile connection to the local woodland. In addition to the baskets on display at Decorex, she weaves numerous other objects, from lamp shades and chair seats to sinuous garden fences and raised beds.
McMillen’s husband, fiber artist Nick McMillen, was at the show demonstrating bark weaving, producing intricate artworks using the colors and textures of the bark.
Molly McMillen’s willow baskets are a thing of beauty, conveying a rich heritage and tactile connection to the local woodland. In addition to the baskets on display at Decorex, she weaves numerous other objects, from lamp shades and chair seats to sinuous garden fences and raised beds.
McMillen’s husband, fiber artist Nick McMillen, was at the show demonstrating bark weaving, producing intricate artworks using the colors and textures of the bark.
Woven artwork: Intersection ll in mohair and silk, Lara Pain
Award-winning weaver Lara Pain was displaying blankets, cushions and artworks at the show. All are hand-woven, allowing them to be customized and giving each a unique style and texture.
Award-winning weaver Lara Pain was displaying blankets, cushions and artworks at the show. All are hand-woven, allowing them to be customized and giving each a unique style and texture.
Bathroom wall lights: Aria Siren from the Pastello collection, Curiousa
4. Playful Colored Lighting
The Swagger installation by A Shade Above near the entrance to the show, featuring giant colorful pendant lights, signaled the many playful lights on display this year.
Custom lighting company Curiousa had numerous sweet pastel-colored lights designed for bathrooms on display, including these ceramic and hand-blown glass wall lights.
4. Playful Colored Lighting
The Swagger installation by A Shade Above near the entrance to the show, featuring giant colorful pendant lights, signaled the many playful lights on display this year.
Custom lighting company Curiousa had numerous sweet pastel-colored lights designed for bathrooms on display, including these ceramic and hand-blown glass wall lights.
Chandelier: Tokyo 29-light Sputnik, Mullan Lighting
The Mullan Lighting booth epitomized the trend for colorful lighting at the show with this playful take on its classic Tokyo chandelier as the centerpiece. The standard brass and clear bulb design had been given a shot of energy with multicolored stems and plates, and standard filament bulbs swapped for gold crown caps.
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The Mullan Lighting booth epitomized the trend for colorful lighting at the show with this playful take on its classic Tokyo chandelier as the centerpiece. The standard brass and clear bulb design had been given a shot of energy with multicolored stems and plates, and standard filament bulbs swapped for gold crown caps.
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Portable lamp: Blossom FF Edition, Original BTC
The iridescent stem on this portable lamp, which sits atop a marbled black-and-white hydro-dipped base, is a fun new take on Original BTC’s Blossom lamp.
The lamp, designed by Fabian Freytag, has three brightness levels and can be used in a bathroom and outdoors too.
The iridescent stem on this portable lamp, which sits atop a marbled black-and-white hydro-dipped base, is a fun new take on Original BTC’s Blossom lamp.
The lamp, designed by Fabian Freytag, has three brightness levels and can be used in a bathroom and outdoors too.
Pendant lights: Blossom Anthology, Bronzetto
Brass specialist Bronzetto has been having fun combining brightly colored glass and metal to create these Blossom Anthology pendant lights, which can be mixed and matched. Pictured from left are Nail, Satellite, Lipstick and Moon models.
Brass specialist Bronzetto has been having fun combining brightly colored glass and metal to create these Blossom Anthology pendant lights, which can be mixed and matched. Pictured from left are Nail, Satellite, Lipstick and Moon models.
Serengeti Living by Homeplay installation at Decorex 2025
5. Integrated Tech
Designers and homeowners alike have long grappled with the issue of how to make tech — endless cables, plugs and black boxes — fit discreetly into interior room designs. Which is possibly why the Homeplay booth was so busy at the show. A re-created living room demonstrated how tech could be both neatly hidden and work intelligently.
Speakers were invisible behind elegant wallpaper; adjustable lights were placed in soffits and under shelves for glow rather than glare; drapes were automated; and a large screen acted as an artwork but could be turned into a TV across the bottom half for cozy viewing.
Homeplay partnered with John Cullen Lighting, MHB Interiors, LED Studio, Control4 and Hill House Interiors.
5. Integrated Tech
Designers and homeowners alike have long grappled with the issue of how to make tech — endless cables, plugs and black boxes — fit discreetly into interior room designs. Which is possibly why the Homeplay booth was so busy at the show. A re-created living room demonstrated how tech could be both neatly hidden and work intelligently.
Speakers were invisible behind elegant wallpaper; adjustable lights were placed in soffits and under shelves for glow rather than glare; drapes were automated; and a large screen acted as an artwork but could be turned into a TV across the bottom half for cozy viewing.
Homeplay partnered with John Cullen Lighting, MHB Interiors, LED Studio, Control4 and Hill House Interiors.
Switches: LS 990 in the 63 colors of Les Couleurs Le Corbusier, Jung
Also helping make tech more beautiful and unobtrusive were these user-friendly switches from Jung, each of which can be divided into as many as nine different push-buttons. The plates can also be produced as light switches, sockets, multimedia sockets, rotary dimmers and more.
Check out our beginner’s guide to get started on your home project
Also helping make tech more beautiful and unobtrusive were these user-friendly switches from Jung, each of which can be divided into as many as nine different push-buttons. The plates can also be produced as light switches, sockets, multimedia sockets, rotary dimmers and more.
Check out our beginner’s guide to get started on your home project
Drapery fabric: Thatch Driftwood linen-cotton mix, Ian Mankin
6. Warm Minimalism
While maximalism seems to be everywhere right now, there’s plenty out there for those who still want the calm of minimalism but in a warmer, more comforting form. Colors are neutral, but muted pattern adds depth and texture is king.
This jacquard-woven drapery fabric by Ian Mankin, for instance, celebrates the imperfect beauty of hand-laid thatch or scattered driftwood for a calm but evocative mood.
6. Warm Minimalism
While maximalism seems to be everywhere right now, there’s plenty out there for those who still want the calm of minimalism but in a warmer, more comforting form. Colors are neutral, but muted pattern adds depth and texture is king.
This jacquard-woven drapery fabric by Ian Mankin, for instance, celebrates the imperfect beauty of hand-laid thatch or scattered driftwood for a calm but evocative mood.
Wallcovering: Sumatra raffia, Stereo Interiors
Stereo Interiors, meanwhile, showcased silk, linen and grass-based wallcoverings, which offer quiet depth.
This Sumatra raffia paper combines an irregular weave with knots and slubs to create a warm, tactile finish.
Stereo Interiors, meanwhile, showcased silk, linen and grass-based wallcoverings, which offer quiet depth.
This Sumatra raffia paper combines an irregular weave with knots and slubs to create a warm, tactile finish.
Blankets: Ava Innes
The beautiful cashmere blankets displayed by Scottish natural bedding company Ava Innes at the show were irresistibly soft and designed to add gentle depth layered with neutral bed linen.
The beautiful cashmere blankets displayed by Scottish natural bedding company Ava Innes at the show were irresistibly soft and designed to add gentle depth layered with neutral bed linen.
Coffee table: Feld, Another Country
The newly launched Feld oak coffee table by Another Country offered beautiful simplicity with a soft silhouette and rich grain.
The newly launched Feld oak coffee table by Another Country offered beautiful simplicity with a soft silhouette and rich grain.
Alabaster table lamps: Illuminati Lighting
Alabaster lamp bases had been fitted with fabric shades in a loose weave pattern at the Illuminati Lighting booth, softening the crisp lines while maintaining a minimal look.
Alabaster lamp bases had been fitted with fabric shades in a loose weave pattern at the Illuminati Lighting booth, softening the crisp lines while maintaining a minimal look.
TV unit: Manarola, Frato
7. Fluid Lines
Everywhere we looked at Decorex this year, soft shapes dominated. Circular tables and curvy seating abounded — it was far harder to find angled seats than not — but we also spotted sinuous consoles and side tables, rounded vanity and TV units, and a very curvy coffee table.
This TV unit, crafted from wood veneer, leather and brass with suede-lined drawers by Porto, Portugal-based company Frato, combines clean lines with a soft, elegant look.
7. Fluid Lines
Everywhere we looked at Decorex this year, soft shapes dominated. Circular tables and curvy seating abounded — it was far harder to find angled seats than not — but we also spotted sinuous consoles and side tables, rounded vanity and TV units, and a very curvy coffee table.
This TV unit, crafted from wood veneer, leather and brass with suede-lined drawers by Porto, Portugal-based company Frato, combines clean lines with a soft, elegant look.
Bar cart: Bolsover in black and brass, Burbeck at Home
Curved pieces were the name of the game at the Burbeck at Home booth. It included this Bolsover bar cart, with its delicate sweeping curves, as well as chairs, tables, a headboard, a mirror and a nightstand.
Curved pieces were the name of the game at the Burbeck at Home booth. It included this Bolsover bar cart, with its delicate sweeping curves, as well as chairs, tables, a headboard, a mirror and a nightstand.
Vanity: Nàos, Oasis
Similarly, Oasis was showing a line of curvy bathroom furniture and accessories, with this elegant Nàos vanity as the centerpiece. Made from fluted walnut and brass, with a Verdi Alpi marble countertop and sinks, the unit has two drawers at the front and two curved-door cupboards on either side.
Similarly, Oasis was showing a line of curvy bathroom furniture and accessories, with this elegant Nàos vanity as the centerpiece. Made from fluted walnut and brass, with a Verdi Alpi marble countertop and sinks, the unit has two drawers at the front and two curved-door cupboards on either side.
Double side table: Iota, Libra Interiors
Libra Interiors also presented numerous curved pieces. This new double version of the Iota table, with brown Emperador marble tops, was a standout piece.
Libra Interiors also presented numerous curved pieces. This new double version of the Iota table, with brown Emperador marble tops, was a standout piece.
Ottoman: Sorgue woven stripe, Birdie Fortescue
There were curves upon curves at the Birdie Fortescue booth, which showcased many designs inspired by Fortescue’s travels across Asia and beyond. This Sorgue ottoman in a blue and green stripe makes the perfect soft seat or coffee table, and contains handy storage beneath a hinged lid.
There were curves upon curves at the Birdie Fortescue booth, which showcased many designs inspired by Fortescue’s travels across Asia and beyond. This Sorgue ottoman in a blue and green stripe makes the perfect soft seat or coffee table, and contains handy storage beneath a hinged lid.
Custom wallpaper mural: Paradise, Claire Coles
8. 3D Evocation of the Natural World
Our desire to connect with nature is only getting stronger. Along with plenty of natural colors and materials, we saw several pieces at the show that brought home the feel and texture of the outside world through 3D surfaces.
Claire Coles’ handcrafted wallpaper murals, made from paper, silk and leather, blend appliqué, embroidery and paint to give her fauna- and flora-inspired pieces real presence.
8. 3D Evocation of the Natural World
Our desire to connect with nature is only getting stronger. Along with plenty of natural colors and materials, we saw several pieces at the show that brought home the feel and texture of the outside world through 3D surfaces.
Claire Coles’ handcrafted wallpaper murals, made from paper, silk and leather, blend appliqué, embroidery and paint to give her fauna- and flora-inspired pieces real presence.
Panels: Lime Leaves in leather: Louise Heighes
Inspired by the rhythm and repetition of leaves and petals, textile artist Louise Heighes works with leather to bring the soft textures of flowers and foliage indoors in the form of panels that can work as artworks or screens.
Inspired by the rhythm and repetition of leaves and petals, textile artist Louise Heighes works with leather to bring the soft textures of flowers and foliage indoors in the form of panels that can work as artworks or screens.
Wallpaper and fabric: Flower Power, Fiona McTaggart
While artist and surface pattern designer Fiona McTaggart’s wallpapers and fabrics aren’t strictly 3D, they start life as textured collages, and the depth is clear to see. McTaggart hand-paints papers, which she then cuts up and uses to create collages of everything from vegetables and flowers to leafy woodlands.
With some of the cut-out pieces, McTaggart darkens the edges to emphasize the 3D nature of the original, which helps give the finished digital prints depth.
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While artist and surface pattern designer Fiona McTaggart’s wallpapers and fabrics aren’t strictly 3D, they start life as textured collages, and the depth is clear to see. McTaggart hand-paints papers, which she then cuts up and uses to create collages of everything from vegetables and flowers to leafy woodlands.
With some of the cut-out pieces, McTaggart darkens the edges to emphasize the 3D nature of the original, which helps give the finished digital prints depth.
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Panel: Pietro Incise Lembo, Lithos Design
Lithos Design brings texture to its marble panels, from leaves to swirls to honeycombs. Its Lembo design, seen here in green Brazilian marble, is inspired by rippling water.
Lithos Design brings texture to its marble panels, from leaves to swirls to honeycombs. Its Lembo design, seen here in green Brazilian marble, is inspired by rippling water.
Natural plant-based paint: Edward Bulmer
A Word on Sustainability
It says something that sustainability can’t really be called a trend anymore, so baked in has it become in the UK. Designers are more likely to have introduced sustainable practices and materials than not. But Decorex is aiming to encourage even more commitment. Last year, the organizers introduced the Sustainability Awards, which recognize designers and brands that are pushing further.
This year, the Planet Conscious Award (for designers reducing their environmental footprint) went to craftsman Joss Stoddart; the Social Change Award (for companies committed to the social betterment of their employees, suppliers and communities) went to Ishkar, which champions artisans from Afghanistan and beyond; the Circularity Award (for exhibitors embracing the circular economy) went to cork product manufacturer Granorte; and the Sustainable Innovation Award (for those pushing harder to integrate sustainable materials and techniques) went to bed manufacturer Harrison Spinks.
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A Word on Sustainability
It says something that sustainability can’t really be called a trend anymore, so baked in has it become in the UK. Designers are more likely to have introduced sustainable practices and materials than not. But Decorex is aiming to encourage even more commitment. Last year, the organizers introduced the Sustainability Awards, which recognize designers and brands that are pushing further.
This year, the Planet Conscious Award (for designers reducing their environmental footprint) went to craftsman Joss Stoddart; the Social Change Award (for companies committed to the social betterment of their employees, suppliers and communities) went to Ishkar, which champions artisans from Afghanistan and beyond; the Circularity Award (for exhibitors embracing the circular economy) went to cork product manufacturer Granorte; and the Sustainable Innovation Award (for those pushing harder to integrate sustainable materials and techniques) went to bed manufacturer Harrison Spinks.
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1. Heritage Maximalism
A “more is more” approach has been moving into our interiors for some time now, but there was a more focused take on the maximalism trend at this year’s show. Heritage maximalism sees the eclectic layering of patterns, colors and decorative details, with a nod to traditional country house style for a timeless, lived-in feel.
The look aligns with the move toward interiors with character and brings warmth and elegance to a potentially chaotic look. Traditional shapes and patterns give schemes a nostalgic feel that speaks to those who enjoy a curated display of favorite pieces and a sense of history.
London’s Victoria & Albert Museum (V&A), for instance, has collaborated with several brands, granting them access to its extensive archive for inspiration. Sofas & Stuff has launched a series of couches in paisley velvets inspired by 19th century Kashmiri shawls in six colors, including Rouge (pictured).
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