---
title: "Choice Builders — Design-Build Firms | Houzz"
canonical_html_url: https://www.houzz.com/professionals/design-build-firms/choice-builders-pfvwus-pf~563765423
markdown_url: https://www.houzz.com/md/professionals/pf~563765423.md
entity_type: LocalBusiness
business_name: "Choice Builders"
category: ["Design-Build Firms"]
image: https://st.hzcdn.com/fimgs/e2f3b7ca0634dfe9_2124-w400-h400-b0-p0--.jpg
address: "1115 S Main Street, Ste. 100, Cedar City, Utah 84720, United States"
latitude: 37.5886
longitude: -113.1682
phone: "(435) 383-9050"
website: http://www.choicebuildersgroup.com
rating: 5
review_count: 13
best_of_houzz_awards: 5
followers: 37
last_updated: 2026-08-27
---

# Choice Builders

Original Houzz profile: [Choice Builders](https://www.houzz.com/professionals/design-build-firms/choice-builders-pfvwus-pf~563765423)

## Professional summary

- **Primary category:** Design-Build Firms
- **Location:** Cedar City, UT
- **Serves:** Cedar City, Enoch, Parowan, Kanarraville, New Harmony, Brian Head, Cedar Highlands, Iron County, Washington City
- **Houzz rating:** 5.0 out of 5 (13 reviews)
- **Best of Houzz:** 5 awards (2017–2021), for Service.

## About

### Houzz Badges

- Star Houzzer
- Recommended on Houzz
- 500 Ideabook Saves
- Best of Houzz winner
- Eco-friendly
- Weekend consultations

Not Just Built for You: Built With You
Your vision guides the journey. We listen, communicate clearly and build with integrity.

Building a Home Shouldn’t Feel Like a Battle
Are you worried about:
\- Unpleasant budget surprises?
\- Inferior craftsmanship?
\- Settling for a custom home that isn’t what you really wanted?
\- Confusion on the job site?
\- Being left in the dark during the building process?
Let’s paint a different picture of custom home building: Choice Builders is here to help with a fresh approach.

Your Path to a Home That Feels Just Right
We understand that building a custom home is a big investment. You want a trustworthy partner to make your vision a reality. The best way to get there is with honesty, integrity, clear communication and of course, expert craftsmanship.

With Choice Builders, you’ll not only be in love with your home, you’ll enjoy the experience of building it.
\- Energy Star Partner
\- Certified Aging in Place Specialist
\- Online portal for 24/7 updates
\- Veteran-owned
\- Truly custom design
\- Radically transparent

We’re Ready to Lead You Home
When you choose Choice Builders, we begin by listening closely to your ideas and desires. Guided by your vision, our professional team designs and builds your home with radical transparency. Along the way, we promise you’ll feel informed, empowered and involved. The end result? A one-of-a-kind house you’ll be proud to call your home.

### Services Provided

- Custom Homes
- New Home Construction
- Architectural Design
- Building Design
- Architectural Drawings
- Multigenerational Homes
- Project Management
- Floor Plans
- Energy-Efficient Homes
- Universal Design
- Green Building
- Sustainable Design
- Workshop Design & Construction
- Design-Build

### Areas Served

- Cedar City
- Enoch
- Parowan
- Kanarraville
- New Harmony
- Brian Head
- Cedar Highlands
- Iron County
- Washington City

### Typical Job Cost

$400,000 - 2 million

## Business Details

| Field | Value |
| --- | --- |
| Business Name | Choice Builders |
| Address | 1115 S Main Street, Ste. 100, Cedar City, Utah 84720, United States |
| Phone | (435) 383-9050 |
| Website | http://www.choicebuildersgroup.com |
| License Number | 9396441-5501 |
| Followers on Houzz | 37 |

**Social profiles:**
- Facebook — https://www.facebook.com/choicebuildersgroup/
- X (Twitter) — https://www.instagram.com/choice.builders/
- LinkedIn — https://www.linkedin.com/pub/roger-thomas/a/b80/b1
- Blog — www.choicebuildersgroup.com

## Contact

- **Houzz profile:** [Choice Builders](https://www.houzz.com/professionals/design-build-firms/choice-builders-pfvwus-pf~563765423)
- **Website:** http://www.choicebuildersgroup.com
- **Phone:** (435) 383-9050

## Credentials

**Certifications & Awards**
- USGBC LEED AP BD+C (US Green Building Council Leadership in Energy & Environmental Design Accredited Professional specializing in Building Design and Construction)
- National Association of Home Builders Certifications:
- -Certified Green Builder
- -Certified Aging in Place Specialist

- **Best of Houzz:** 5 awards (2017–2021), for Service.

**Affiliations**
- [Better Business Bureau](https://www.houzz.com/professionals/schools-and-organizations/better-business-bureau-pfvwus-pf~1830530549)
- [U.S. Green Building Council (USGBC)](https://www.houzz.com/professionals/schools-and-organizations/u-s-green-building-council-usgbc-pfvwus-pf~1797160658)
- [NAHB Certified Green Professional](https://www.houzz.com/hznb/professionals/schools-and-organizations/nahb-certified-green-professional-pfvwus-pf~1100930283)
- [NAHB Certified Aging-in-Place Specialist](https://www.houzz.com/hznb/professionals/schools-and-organizations/nahb-certified-aging-in-place-specialist-pfvwus-pf~471784673)
- [Passive House Institute US](https://www.houzz.com/professionals/schools-and-organizations/passive-house-institute-us-pfvwus-pf~1579791328)

## Reviews

**Overall rating: 5.0 out of 5 — 13 reviews**

### Reviews

**★★★★★ — Kris W, May 2020**

> Roger and his team worked hard to make sure that my home was everything I wanted. the craftsmanship of his subcontractors who worked on my home was impeccable.

**Comment from Choice Builders:**

> Thank Kris, We really enjoyed working with you to design and build your new home.

**★★★★★ — John Pequignot, April 2020**

> Roger and us go back several years, and to say, I don't know how He put up with us with the design of our Dream home. We moved in this spring and the thought and quality of our build exceeded our expectations. What we didn't know, him and his team answered through quality Subs and personnel commitment. I'm going to miss my Sunday evening texts to Jerry about our Home build, most weren't important, but always addressed

**Comment from Choice Builders:**

> John, Thank you for the kind words. We have enjoyed working with you and Pat and wish you the best in your beautiful new home.

**★★★★★ — paul sannmeman, March 2020**

> As a business consultant I have worked with hundreds of contractors and I think that Roger is one of the best. His attention to detail and care for the client are unsurpassed. I highly recommend him to any homeowner or architect that wants to build a fabulous house at a reasonable price.

**Comment from Choice Builders:**

> Thank you Paul. It’s a pleasure working with you.

**★★★★★ — Sabo Custom Builders, July 2019**

> Roger and his team are committed to building homes efficiently with specific attention to the character and details of a home. I've known Roger for several years professionally; he is an outstanding builder, who is striving to be the best in Cedar City, Utah.
>
> I highly recommend Choice Builders for your next home, The local home builder you can count on!

**★★★★★ — Shawnale Wilson, Feb. 2019**

> Roger Thomas and Choice Builders recently completed two different Independence homes on our campus at Mountain Springs Preparatory Academy. This was such a wonderful experience for our school and for our team.  From the very beginning Roger walked us through the process so we knew what to expect along the way.  He helped us develop creative floor plans to met our very specific needs. He also designed some unique  features such as light tubes in the basement to bring more natural light to a dark area.    During the building process Roger was always professional.  He respected our requests for last minute changes and because we changed our minds often, this was so appreciated.  Roger kept the project on task and on time.  Choice Builders maintained a clean building project which was important because we were continuing to operate as a school program during the building process.  We absolutely love the houses that Roger and Choice Builders constructed for us!   We would highly recommend Choice Builders to anyone deciding to build a home.

**Comment from Choice Builders:**

> Shawnale, It was a pleasure working with you and your team. Thank you for the kind words and I am very happy the project turned out the way you wanted.

**★★★★★ — Equity Real Estate Southern Utah, Nov. 2018**

> I moved to Cedar City, excited to build my dream home.  I knew exactly what I wanted in my head: an accessible, spacious, single level home with high ceilings, windows to catch the gorgeous sunset views, wide hallways, and plenty of storage.  Oh, and of course, a custom garage to house my full-size RV.
> Roger Thomas of Choice Builders not only caught my vision, but he improved on it.  He delivered a home beyond what I expected.   Roger not only built my home to be energy efficient with the best materials and skilled laborers available, he was also mindful of my budget and time constraints.  I was amazed that he stayed on schedule and within costs.  I now watch people literally stop in front of my home to look at it, to take photos of the gorgeous rock work, colors and design, and some even ask for tours.
> So many people complain about the communication and frustrations with their builders. I never experienced this.  Roger’s online portal allowed me to see the work progressing on my house daily with photos and updates. I was able to make changes through a simple app on my phone that instantly communicated my questions or requests to Roger.  I was able to watch the costs and make informed decisions on revisions as we went along.  The build was so much faster than I had anticipated.  Knowing Roger was there every single day checking on the progress and quality of work, ensured that the home wasn’t sitting idle and was exactly what we had designed and planned.
> This is my forever home to retire and live comfortably.  I’m thankful to Choice Builders and would recommend them to anyone wanting a top quality custom build.

**Comment from Choice Builders:**

> Thank you Jo. I'm very happy that you like your new home- it was a great experience to to design your dream home with you, build it for you, and then watch your delight when it was ready for you to move in.

**★★★★★ — Jon Larsen, May 2018**

> Choice Builders are a great hire for commercial and/or residential build. The attention to detail and customer service is unparalleled. The quality is top rate and Roger always makes sure to go the extra mile to make sure you get exactly what you are looking for. I would highly recommend!

**★★★★★ — Sharon Saylor, April 2018**

> I wish this was 10 stars. Roger has built my retirement home. I love my house and the detail that Roger went into to make sure we both were happy. He is a great individual with the highest and honest ethics I have seen in a long time. Thank you Roger for building my dream home-he is my dream catcher. I gave him my dream and he caught that dream and built it. The quality of the work is top notch. He is a detail man. If it is not right he makes sure it is fixed right. He is very knowledgeable in his craft. Customer service is his top priority.

**Comment from Choice Builders:**

> Thank you so much, Sharon. Your home is beautiful and fits your family so well. It makes me very happy that you love it.

**★★★★★ — Thomas Smith, Jan. 2018**

> After retiring, Deb and I decided to move from Pennsylvania to Cedar City due to this area's beauty and outdoor opportunities.  Working with a realtor, we looked at over two dozen houses in an effort to find one to met our needs and fit into our budget.  Our first meeting with Roger Thomas of Choice Builders was somewhat accidental, he just happened to be showing the house to prospective clients when we showed up unannounced.  After finishing with the other family Roger gave us his full attention.  The quality of his workmanship quickly became evident as we talked and casually toured the house.  It was good to meet a man that truly took pride his work and who wants to offer a quality product.  Roger stated several times as we looked at the house's features that he designed the house to allow it to accommodate a family as that family progressed throughout their life.  We chose to make Roger's house our retirement home because of his building knowledge and exceptional workmanship using quality materials.  Other important features that influenced our decision are Choice Builders attention towards energy efficiency (highly efficient HVAC equipment and well insulated), the use of low Volatile Organic Compounds, and their excellent warranty.  Throughout the buying experience Choice Builders has been a pleasure to work with.  Being new and unfamiliar to this area, Roger has graciously offered his assistance with accessing his network of other Cedar City professionals.  If your looking for a quality home you should contact Choice Builders.

**★★★★★ — Tamara Garver, April 2017**

> Seriously...The Only reason Choice Builders received 5 stars from us is because they didn't have 6 thru 10! Choice Builders would have got a "10" for sure.
> I spent months looking for a home on the market, while my husband commuted back and forth to work everyday. I was starting to think it was never going to end. All the houses just seemed not to have the right fit for our well established family. Not enough space, not enough storage, to big/spread out,  to small, to old, to this or to that. That's when my realtor introduced us to Roger with Choice Builder.
>  Our first impressions... He's just awesome. You can tell with his amazing "CAN DO" attitude, and the way he carries himself he's up for any challenge.  Even my indecisiveness, didn't scare him away. He knew how to make me feel comfortable with the hard decisions we had to make and was very professional to work with. He laid out pros and cons and let us make decisions.  You can tell that he knows his stuff and  knows what he's doing. He took my vision, likes, dislikes, my wants, (and my husbands too!) PLUS, OUR NEEDS. My Coastal Rustic and Hubbies  manly, contemporary and made it mesh. He turned our house into the home we've always dreamt of right down to the kids bathroom so perfectly  functional for a family with 5 kids!  ;) Everyone that sees it loves it!  I appreciate the fact that he worked hard to get our home up and ready so that my Husband no longer has a crazy commute, my children have their own space that they love, (They even refer to Roger as the Master Builder.) And, I have a place that is me and peace of mind knowing that Choice Builders built me a sustainable home.
>
> Having a Brother and many friends that have Served, some who still serve in the United States Military, and being an AMERICAN PATRIOT... We loved that Roger is an American Veteran and has served, and continues to serve our Country! I feel like we were doubly  blessed... ONE:  A NEW BEAUTIFUL Home, and TWO:  a NEW friend for life! THANK YOU CHOICE BUILDERS and THANK YOU ROGER FOR YOUR SERVICE!

**★★★★★ — Curtis Neilson, Jan. 2017**

> I really enjoy working with Roger. He is always very professional in his business dealings and has a great deal of knowledge in the building industry.

**★★★★★ — Carol Barker, Dec. 2016**

> We hired Roger Thomas/ Choice Builders after having to fire our original contactor.  Roger came on board with energy, enthusiasm and professionalism.  We had many obstacles to overcome due to the previous contractor.  Roger was able to come up with solutions to many of the issues we had with his out of the box thinking and high quality craftsmen on his team. The financial side of the relationship is highly transparent and every dime is accounted for. Communication between us was never an issue,  along with the online construction management program, Roger was available via phone and text for any questions or concerns we had.
> Roger believes in doing a job the right way, the first time.
> Our project was a bit different in that Roger came aboard about halfway into our build. We are completely satisfied with the aspects of our home that Roger handled.  Our only regret is that we didn't know about Choice Builders before we hired the other guy.
> Roger has a great vision, he strives for quality and he delivers!
> We have no problem in recommending Roger and Choice Builders for your project.

**Comment from Choice Builders:**

> Thank you Carol. I enjoyed working with you and Lowell.

## Selected projects

- [Large Family House with Mobility Needs](https://www.houzz.com/hznb/projects/large-family-house-with-mobility-needs-pj-vj~3063944)
  - Location: Cedar City, UT
  - Photos: 13
  - Description: This home has some great features for large families and families with mobility needs. The basement is fully finished and has lots of natural light with two huge windows in each room…and we brought even more light by using a tubular skylight…nothing but warm bright light for this basement! The upstairs is designed to accommodate a wheelchair with a bathroom fully ADA compliant while providing all the conveniences of a home bathroom. The great room is composed of the kitchen, dining room, and liv…
- [Energy Star Elegence 2,315 sf.](https://www.houzz.com/hznb/projects/energy-star-elegence-2-315-sf-pj-vj~1834498)
  - Location: Cedar City, UT
  - Photos: 22
  - Description: Our Festival Home has many sustainable features including energy efficiency and healthy indoor air. This modern Craftsman style house is located on top of Cedar City's Ashdown Forest subdivision with some amazing views. Out the front, you overlook Cedar valley, and the back of the house opens up onto an amazing covered patio surrounded by native trees & landscaping. This house is 2,315 SF on a 0.41 acre lot with 3 bedrooms, 2.5 baths, office, an open floor plan, and an oversized two-car garage w…
- [Video Series: Your Home, The Way You Want It](https://www.houzz.com/hznb/projects/video-series-your-home-the-way-you-want-it-pj-vj~2793735)
  - Location: Not specified
  - Photos: 1
  - Description: Check out the video, https://www.youtube.com/watch?v=VispGkGSGVs At Choice Builders, what's important to us is our clients. And what our clients want! We are here to be the guide - we will help you make the right decisions for YOU. We want to build you your unique home, the way that you want to do it. We're here to make it as enjoyable of a process as it can be.
- [Contemporary Santa Fe](https://www.houzz.com/hznb/projects/contemporary-santa-fe-pj-vj~1389120)
  - Location: Tucson, AZ
  - Photos: 4
- [Video Series: What Is An Energy Efficient Home?](https://www.houzz.com/hznb/projects/video-series-what-is-an-energy-efficient-home-pj-vj~2793645)
  - Location: Not specified
  - Photos: 1
  - Description: Check out the full video, here: https://www.youtube.com/watch?v=v5-A57XcQlM Energy Efficient: It means saving money each month off of your utility bill. But to Choice Builders, it's a passion. We want to deliver houses that not only save your family money, but are healthier for you.
- [Forest Glenn, 1,886 sf.](https://www.houzz.com/hznb/projects/forest-glenn-1-886-sf-pj-vj~1715835)
  - Location: Cedar City, UT
  - Photos: 36
  - Description: Beautiful New Construction home. Energy Efficient with a HERS Index score of 59, meaning it’s certified 41% more energy efficient than a standard home. And we built for healthy indoor air- Not only did we keep the ductwork sealed so they stay clean during construction, but we also only used products with low volatile organic compounds (VOCs) so there’s no contaminating off-gassing- only clean healthy air. 3 bedrooms with an office, open floor plan, huge, oversized two-car garage, built with sust…
- [Video Series: Our Houses are Comfortables Houses](https://www.houzz.com/hznb/projects/video-series-our-houses-are-comfortables-houses-pj-vj~2793728)
  - Location: Not specified
  - Photos: 1
  - Description: Check out the full video, here: https://www.youtube.com/watch?v=9xQ0n6G-qnc Our homes are comfortable - and that starts at the beginning of the design phase. We pay attention to the heating and cooling systems. We don't use general rules of thumb to determine how big, or how small, the heating and cooling should be. We will design it specific to your dream home!
- [Modern Ranch](https://www.houzz.com/hznb/projects/modern-ranch-pj-vj~1389104)
  - Location: Las Vegas, NV
  - Photos: 5
- [Pinyon, 1,549sqft, Main Floor & Basement](https://www.houzz.com/hznb/projects/pinyon-1-549sqft-main-floor-and-basement-pj-vj~2177593)
  - Location: Cedar City, UT
  - Photos: 11
  - Description: Open Concept with three bedrooms upstairs (including an office), lots of wonderful natural light, and plenty of room for entertaining friends & family. On this project, the Owner also had us finish the basement with 4 bedrooms, a bathroom designed to be used just for kids, and a large Family Room
- [Torrey Pines 3182 SF with partially finished basement](https://www.houzz.com/hznb/projects/torrey-pines-3182-sf-with-partially-finished-basement-pj-vj~2681946)
  - Location: Cedar City, UT
  - Photos: 16
  - Description: See what Cedar City's most energy efficient builder is doing. With a HERS Index Score of 58, it's proven to be 42% more energy efficient than a standard new home. This 5 bed 3 bath custom home located in the Old Farm Subdivision is constructed with the latest building techniques to maximize the homes efficiency and maintain its beauty and style. Includes all of the upgrades you would expect: Granite, Luxury Vinyl Plank, 36X60 Soaker tub, 9' ceiling, etc. And the efficiency including: blown R-23…
- [Hillview Home](https://www.houzz.com/hznb/projects/hillview-home-pj-vj~7106858)
  - Location: Not specified
  - Photos: 8
- [Ashdown Forest Home](https://www.houzz.com/hznb/projects/ashdown-forest-home-pj-vj~7106856)
  - Location: Not specified
  - Photos: 6
- [Mountain Modern- Cedar City Festival of Homes Best of Show 2020](https://www.houzz.com/hznb/projects/mountain-modern-cedar-city-festival-of-homes-best-of-show-2020-pj-vj~6378606)
  - Location: Not specified
  - Photos: 21
  - Description: Mountain Modern Step into luxury. This modern beauty is set on top of the world and invites you outside to gaze out over the amazing red rock views. Life is elevated here with three oversized multi-glide doors to seamlessly blend indoor-outdoor living. This home is bathed in light and elegance and beckons you to sit and stay. But the views are not all that make this home amazing. Board formed concrete walls lead you through the entry and into the house as white oak open stairs take you to the ma…
- [Open and Bright Custom Home](https://www.houzz.com/hznb/projects/open-and-bright-custom-home-pj-vj~5523442)
  - Location: Cedar City, UT
  - Photos: 8
  - Description: Mid-sized home designed and built for aging in place. It’s high-performance and the exterior is maintenance free. Luxury vinyl plank is throughout the home. This product looks like wood, feels like wood, and is 100% waterproof so we’re able to put in it in the bathrooms and kitchens. And it’s super easy to keep clean. A nice thing about having a continuous floor is that it enhances the open feel of the space. And then when you want to change the décor, just change out an area rug for a completel…
- [2018 Festival of Homes Custom Home in Cedar City](https://www.houzz.com/hznb/projects/2018-festival-of-homes-custom-home-in-cedar-city-pj-vj~5512094)
  - Location: Cedar City, UT
  - Photos: 17

[See all 15 projects](https://www.houzz.com/professionals/design-build-firms/choice-builders-pfvwus-pf~563765423)

## Ideabooks

- [Interiors](https://www.houzz.com/ideabooks/102224021/list/interiors) — 4 ideas
- [Exteriors](https://www.houzz.com/ideabooks/77045859/list/exteriors) — 20 ideas
- [Fireplaces](https://www.houzz.com/ideabooks/67673561/list/fireplaces) — 14 ideas
- [Windows](https://www.houzz.com/ideabooks/67673619/list/windows) — 3 ideas
- [Kitchen](https://www.houzz.com/ideabooks/67674473/list/kitchen) — 12 ideas

[See all 5 ideabooks](https://www.houzz.com/ideabooks/users/choice-builders)

## Community Q&A

**Q: jangel** *(in Photo Questions)*

interested insured to find barstools

A: From the Furniture Design Center in St. George, UT

---

*Source: Houzz professional profile. Reflects the profile as of 2026-08-27.*
