--- title: "Counter Intelligence with H and S Craftsmen — Countertop | Houzz" canonical_html_url: https://www.houzz.com/professionals/countertop/counter-intelligence-with-h-and-s-craftsmen-pfvwus-pf~814027115 markdown_url: https://www.houzz.com/md/professionals/pf~814027115.md entity_type: LocalBusiness business_name: "Counter Intelligence with H and S Craftsmen" category: ["Countertop"] image: https://st.hzcdn.com/fimgs/f8a3e31a04c1574f_1788-w400-h400-b0-p0--.jpg address: "Santa Fe, New Mexico 87505, United States" latitude: 35.6219 longitude: -105.8688 phone: "(505) 988-4007" website: http://www.handscraftsmen.com rating: 4.9 review_count: 15 best_of_houzz_awards: 5 followers: 60 last_updated: 2026-09-23 --- # Counter Intelligence with H and S Craftsmen Original Houzz profile: [Counter Intelligence with H and S Craftsmen](https://www.houzz.com/professionals/countertop/counter-intelligence-with-h-and-s-craftsmen-pfvwus-pf~814027115) ## Professional summary - **Primary category:** Countertop - **Location:** Santa Fe, NM - **Serves:** Santa Fe, Eldorado at Santa Fe, Agua Fria, Tesuque, Glorieta, Cañada de los Alamos, Lamy - **Houzz rating:** 4.9 out of 5 (15 reviews) - **Best of Houzz:** 5 awards (2017–2022), for Service. ## About ### Houzz Badges - Star Houzzer - Houzz Influencer - Recommended on Houzz - 1,000 Ideabook Saves Counter Intelligence, LLC and H and S Craftsmen, LLC: The Herrera family has been in the construction industry since the early 1950′s. The legacy started with the patriarch of the family, Jose Eluid Herrera, Sr. He built homes from the ground up, laying the foundation and continuing through to the fine details in the cabinetry and finished carpentry. His son, Eluid, began working with his father at the age of 17. His father instilled in Eluid the importance of craftsmanship of the highest quality. Eluid and his wife, Cheryl, have carried on this tradition in fine cabinetry design and construction for almost four decades. They have the satisfaction of seeing their two sons, Andrew and Jonathan, continue the tradition for nearly 20 years. Now their two daughters, Megan and Audra, have joined the team and work side by side in helping clients. Our years of experience has proved to be invaluable and we bring that experience to the design table and to the hearts of our clients. In the ever-changing world of construction and design, we are always striving to excel. Our Showroom Design Center is where we can better serve our clientele with a full selection of counter tops and cabinetry. ### Services Provided - Custom Countertops - Backsplash Installation - Countertop Installation ### Areas Served - Santa Fe - Eldorado at Santa Fe - Agua Fria - Tesuque - Glorieta - Cañada de los Alamos - Lamy ### Typical Job Cost $2,500.00 - 10,000.00 Projects include material, on-site measure, counter top template, fabrication and installation of counter tops. Additional Costs: Removal and disposal of existing counter tops, back splash, cabinet alterations. ## Business Details | Field | Value | | --- | --- | | Business Name | Counter Intelligence with H and S Craftsmen | | Address | Santa Fe, New Mexico 87505, United States | | Phone | (505) 988-4007 | | Website | http://www.handscraftsmen.com | | License Number | 378499 | | Followers on Houzz | 60 | **Social profiles:** - Facebook — https://www.facebook.com/Counterintelligence4u?ref=aymt\_homepage\_panel - Blog — www.handscraftsmen.com ## Contact - **Houzz profile:** [Counter Intelligence with H and S Craftsmen](https://www.houzz.com/professionals/countertop/counter-intelligence-with-h-and-s-craftsmen-pfvwus-pf~814027115) - **Website:** http://www.handscraftsmen.com - **Phone:** (505) 988-4007 ## Credentials **Certifications & Awards** - 2015 Parade of Homes Best Kitchen Award2010 Santa Fe Re-modelers' Associate of the Year - **Best of Houzz:** 5 awards (2017–2022), for Service. **Affiliations** - [National Kitchen & Bath Association](https://www.houzz.com/professionals/schools-and-organizations/national-kitchen-and-bath-association-pfvwus-pf~1351084655) - [Santa Fe Area Home Builders Association](https://www.houzz.com/hznb/professionals/schools-and-organizations/santa-fe-area-home-builders-association-pfvwus-pf~1452154220) - [Natural Stone Institute](https://www.houzz.com/professionals/schools-and-organizations/natural-stone-institute-pfvwus-pf~1704558449) ## Reviews **Overall rating: 4.9 out of 5 — 15 reviews** *Aspect averages:* - Work Quality: 5.0 - Communication: 5.0 - Value: 5.0 ### Reviews **★★★★★ — Bodhi M, April 2021** > We wanted to give a special thanks to Andrew of H and S Craftsmen for helping us design our master closet system. He was thorough, professional and made critically important suggestions. We couldn't be happier with the final result. Again, many thanks for your outstanding attention to detail. **★★★★★ — HU-870233665, Nov. 2020** > For our master bath reno we chose a beautiful quartz slab, a stone that is known to be very hard to work with. The Counter Intelligence family sent marvelous Megan to discuss the project and price it; a master craftsman to template it; and another master to install, over 2 days. Communication and scheduling went smoothly and reliably throughout, difficulties were overcome, and the result is beautiful. They are exceptional. **Comment from Counter Intelligence with H and S Craftsmen:** > Thank you for your kind words! You chose a beautiful color. It was a pleasure working with you on your project! Enjoy your beautiful new bathroom!! > > Sincerely, > The Herrera Family **★★★★★ — William Prull, Oct. 2019** > As a high-end custom home builder in Santa Fe, NM, it is critically important that we partner with the finest craftsmen available to meet our clients expectations. Without fail, Counter Intelligence consistently delivers between service and product. We are very fortunate in working with them as one of our preferred partners. Our confidence and trust in their work, along with their high degree of integrity, is always a reassuring and pleasing experience. **★★★★★ — Rick Beaubien, Oct. 2018** > Counter Intelligence just completed a kitchen remodel project on which they were the primary contractors: counter replacement and new island and oven cabinets. Not only is their workmanship superb, but they bring genuine, family-like concern, warmth and friendliness to the job. They had great suggestions to meet our needs and enhance our project, were unstintingly accommodating, and put us in touch with some terrific contractors for the parts of the job that fell outside the areas of their expertise. **Comment from Counter Intelligence with H and S Craftsmen:** > Thank you for your kind review! It was a pleasure working with you on your project! You and Jerry chose some beautiful colors! Enjoy your beautiful new kitchen! **★★★★★ — Paul Norvell, May 2017** > From start to finish, everything went smoothly. Everyone we dealt with were professional, responsive, reliable, and experienced. We couldn't be happier with the counters. **★★★★ — HU-532745, July 2016** > I have used Counter Intelligence many times. They have a well stocked showroom full of stone samples, several lines of composite countertops and have a full line of cabinet door styles as well. They are very helpful with my clients, quick with pricing and good with the installations. I would recommend them highly. **★★★★★ — Madera Builders LLC, July 2016** > I have worked with Eluid and Andrew on many of my jobs. They have done my cabinets for many years and have been doing my stone counter tops for the last several years. Top quality and design work every time. **★★★★★ — STATEMENTS IN Tile/Lighting/Kitchens/Flooring, July 2016** > As the owner of a tile showroom in Santa Fe, my staff and I have collaborated with Counter Intelligence on many projects. They are conscientious and professional in their dealings with us and their clients. **★★★★★ — HU-323577, July 2016** > Start to finish, top to bottom, these folks set the standard for excellence. Smart, knowledgeable, creative, organized, communicative, responsive, careful and reasonably priced. Seriously, who could ask for more? We worked with Audra, Megan and James on our home remodel and they exemplified all of the above. And just sweet people to boot! > > That's it. Out of superlatives. Hire them!! **Comment from Counter Intelligence with H and S Craftsmen:** > We all really loved working with you too! Using the Viola Onyx was the perfect choice for your beautiful home!! **★★★★★ — pkrenc49, April 2016** > We selected Counter Intelligence and H and S Craftsmen to supply cabinets and countertops for a recent home remodel. They were true professionals in every aspect of the job. We appreciated "one-stop shopping" for both cabinets and countertops needed for our project. Aside from their great products and service, Eluid and his family are warm and friendly people to do business with. **★★★★★ — D M C / D Maahs Construction, LLC, Dec. 2015** > Counter Intelligence has been our "go to" fabricator for counter tops in our remodels. We appreciate the extensive showroom sample collection our clients can work with, the great customer service and attention to detail. As well, their business philosophy of customer satisfaction dovetails with our own. **★★★★ — Boniface + Associates, July 2015** > Eluid and his crew just installed countertops in my kitchen. The result is beautiful!!! > Their attention to detail, care in installation and the finished product were all top notch. > I definitely will recommend them to anyone needing cabinets or countertops. ## Selected projects - [Southwest Country Kitchen](https://www.houzz.com/hznb/projects/southwest-country-kitchen-pj-vj~1667314) - Location: Santa Fe, NM - Photos: 15 - Description: Counter tops fabricated by Counter Intelligence, LLC Kitchen Counter tops: Juniper Soapstone Maple Butcher Block - Island Cabinetry and Design: DMC Construction Bathrooms: Cambria "Buckingham" - Master Marble "Rainforest Green" Zodiaq "Graphite" Pub Room: Silestone "Zynite" Cabinetry by Other - [A Serene Southwest Kitchen (Santa Fe, NM)](https://www.houzz.com/hznb/projects/a-serene-southwest-kitchen-santa-fe-nm-pj-vj~1663963) - Location: Santa Fe, NM - Photos: 14 - [French Country with a Twist (Santa Fe, NM)](https://www.houzz.com/hznb/projects/french-country-with-a-twist-santa-fe-nm-pj-vj~1627589) - Location: Santa Fe, NM - Photos: 22 - Description: A beautifully redone loft in the heart of Santa Fe with an electric twist on French Country and Southwestern styles. Custom Cabinetry By: H and S Craftsmen, LLC Counter tops By: Counter Intelligence, LLC - [Beautiful Minimalist Contemporary Kitchen (Santa Fe, NM)](https://www.houzz.com/hznb/projects/beautiful-minimalist-contemporary-kitchen-santa-fe-nm-pj-vj~1582249) - Location: Santa Fe, NM - Photos: 5 - [A Modern Twist on Traditional (Santa Fe, NM)](https://www.houzz.com/hznb/projects/a-modern-twist-on-traditional-santa-fe-nm-pj-vj~1506436) - Location: Santa Fe, NM - Photos: 18 - Description: A fresh take on a modern/ traditional style. Cabinets by Ovation Cabinetry Countertops: Caeserstone and Marble. - [Southwest Rustic Kitchen (Santa Fe, NM)](https://www.houzz.com/hznb/projects/southwest-rustic-kitchen-santa-fe-nm-pj-vj~1196814) - Location: Santa Fe, NM - Photos: 4 - [Traditional Home with Modern Accents (Santa Fe, NM)](https://www.houzz.com/hznb/projects/traditional-home-with-modern-accents-santa-fe-nm-pj-vj~1196993) - Location: Santa Fe, NM - Photos: 4 - Description: Santa Fe style Las Campanas Home with modern accents. Custom cabinetry by H and S Craftsmen. Custom built home by Madera Builders. Granite and Quartz counter tops by Counter Intelligence. - [Antique Country Kitchen (Santa Fe, NM)](https://www.houzz.com/hznb/projects/antique-country-kitchen-santa-fe-nm-pj-vj~1196997) - Location: Santa Fe, NM - Photos: 11 - Description: A country style kitchen with custom painted cabinetry with Caesarstone counters and beautiful maple butcher block island. - [A Modern Style Home (Santa Fe, NM)](https://www.houzz.com/hznb/projects/a-modern-style-home-santa-fe-nm-pj-vj~1520698) - Location: Santa Fe, NM - Photos: 11 - [Southwestern Kitchen (Santa Fe, NM)](https://www.houzz.com/hznb/projects/southwestern-kitchen-santa-fe-nm-pj-vj~1197004) - Location: Santa Fe, NM - Photos: 7 - Description: Even though this is a small kitchen, it is made beautifully with custom cabinetry with a southwest design. - [A Modern Take on a Farmhouse Style (Santa Fe, NM)](https://www.houzz.com/hznb/projects/a-modern-take-on-a-farmhouse-style-santa-fe-nm-pj-vj~1197035) - Location: Santa Fe, NM - Photos: 8 - Description: A beautiful Farmhouse style home took on a modern taste to give this house a open and clean line feel. - [Modern Kitchen with a Splash of Green (Santa Fe, NM)](https://www.houzz.com/hznb/projects/modern-kitchen-with-a-splash-of-green-santa-fe-nm-pj-vj~885825) - Location: Santa Fe, NM - Photos: 5 - Description: This kitchen wanted a modern style with a statement, a green waterfall countertop. Kitchen Cabinets are laminated Apple wood horizontal grain mismatched grain pattern by Others. Countertop Island is Green Fun Silestone. The back countertops is Basalt Grey NeoLith. Backsplash is Textile White NeoLith. - [Southwest with a Colorado Flair (Santa Fe, NM)](https://www.houzz.com/hznb/projects/southwest-with-a-colorado-flair-santa-fe-nm-pj-vj~886430) - Location: Not specified - Photos: 4 - Description: A Santa Fe style that is warmed up up the Colorado Red Flagstone that is placed throughout the home. The kitchen cabinets are by Ovation. - [Various Projects (Santa Fe, NM)](https://www.houzz.com/hznb/projects/various-projects-santa-fe-nm-pj-vj~891208) - Location: Not specified - Photos: 4 - [Sleek vanity counter top](https://www.houzz.com/hznb/projects/sleek-vanity-counter-top-pj-vj~1773477) - Location: Santa Fe, NM - Photos: 4 - [Downtown Santa Fe Charmer](https://www.houzz.com/hznb/projects/downtown-santa-fe-charmer-pj-vj~1753904) - Location: Santa Fe, NM - Photos: 5 [See all 16 projects](https://www.houzz.com/professionals/countertop/counter-intelligence-with-h-and-s-craftsmen-pfvwus-pf~814027115) ## Ideabooks - [Closets](https://www.houzz.com/ideabooks/63740348/list/closets) — 32 ideas - [Modern Kitchens](https://www.houzz.com/ideabooks/60080404/list/modern-kitchens) — 5 ideas - [Island](https://www.houzz.com/ideabooks/60664529/list/island) — 20 ideas - [Vanities](https://www.houzz.com/ideabooks/60734489/list/vanities) — 14 ideas - [Coffee Bar](https://www.houzz.com/ideabooks/114092340/list/coffee-bar) — 4 ideas - [Marble](https://www.houzz.com/ideabooks/67929963/list/marble) — 7 ideas - [Precious Stones](https://www.houzz.com/ideabooks/67929706/list/precious-stones) — 28 ideas - [Onyx](https://www.houzz.com/ideabooks/67929373/list/onyx) — 33 ideas - [Farm Sinks](https://www.houzz.com/ideabooks/64800269/list/farm-sinks) — 30 ideas - [Neolith Counter Tops](https://www.houzz.com/ideabooks/63795636/list/neolith-counter-tops) — 49 ideas - [Laundry Room](https://www.houzz.com/ideabooks/63749839/list/laundry-room) — 21 ideas - [Pantry](https://www.houzz.com/ideabooks/63749506/list/pantry) — 12 ideas - [Pullouts & Accessories](https://www.houzz.com/ideabooks/63706614/list/pullouts-accessories) — 25 ideas - [Colorful Kitchens](https://www.houzz.com/ideabooks/63704985/list/colorful-kitchens) — 34 ideas - [Traditional Kitchens](https://www.houzz.com/ideabooks/61529014/list/traditional-kitchens) — 14 ideas - [Farmhouse Kitchen Style](https://www.houzz.com/ideabooks/61099031/list/farmhouse-kitchen-style) — 2 ideas - [Backsplash](https://www.houzz.com/ideabooks/60662547/list/backsplash) — 18 ideas - [Southwest Style Kitchens](https://www.houzz.com/ideabooks/60079582/list/southwest-style-kitchens) — 5 ideas - [Modern Caesarstone Kitchens](https://www.houzz.com/ideabooks/59627717/list/modern-caesarstone-kitchens) — 8 ideas - [Custom Woodwork](https://www.houzz.com/ideabooks/6539909/list/custom-woodwork) — 10 ideas [See all 21 ideabooks](https://www.houzz.com/ideabooks/users/counterintelligencesantafe) ## Community Q&A **Q: Love the cabinets and Tile! What brand are they?** *(in Photo Questions)* A: Hi Melissa, These are custom cabinets by our company, H and S Craftsmen based in Santa Fe, NM. **Q: Suitability of Neolith Textil as kitchen backsplash** *(in Photo Questions)* Our house remodel is trending "Japanese Mountain House" (my name for it!). Whole house has rough quartzite stone floors. We have selected Cleaf Noce Daniella material for kitchen cabinets and a soft white quartz counter. Trying not to have too much going on but for our backsplash are considering Neolith Textile in white (as shown). Since it has a tooth, is it more difficult to keep clean than other materials? Thank you for any input you have!! A: Hello, Textile white does have a textured surface. It is still extremely stain resistant. The main difference between any polished surface vs any textured surface regarding cleaning is the texture gives things something to grip to. It would just take a little more elbow grease to get splashed spaghetti sauce off for example. The material is beautiful, and the texture adds a nice touch of depth and character to the space. I hope this was helpful. Please let us know if you have any additional questions! Thanks! Counter Intelligence **Q: Kitchen cabinet** *(in Photo Questions)* Love the style of the kitchen cabinets. What was the source? What is the wood used? A: Hi Karen, The wood species is Alder. These particular cabinets were built by our custom cabinetry shop, H and S Craftsmen. We have a lot of great samples in our showroom if you'd like to take a look. 1512 Pacheco St. Ste. C-204, Santa Fe, NM **Q: What is the name and brand of the paint color?** *(in Photo Questions)* We're repainting our kitchen and are trying to achieve a southwestern look. thanks, Judy judy@judyelkin.com A: Hi Judy, Thank you for your inquiry. Our company did not do the kitchen cabinetry on this project, only the counter tops. However, we have a color and style very similar. The color is a custom color mix called sage. We have samples in our showroom if you'd like to take a look. 1512 Pacheco St. Ste. C-204, Santa Fe, NM 87505 **Q: What is this flooring?** *(in Photo Questions)* A: Hi Lesa, Our company did not do these floors. The contractor is FabuWALLous Solutions. They'll be able to help you with what products they used for this project. FabuWALLous, Solutions 505-982-9699 **Q: are your kitchen upper cabinets made of glass? who is manufacturer?** *(in Photo Questions)* A: Hi Michael, Yes the uppers have glass panels with an aluminum frame. They are manufactured by Ovation. We have samples at our showroom if you'd like to see them in person. 1512 Pacheco St. Ste. C-204, Santa Fe, NM 87505 --- *Source: Houzz professional profile. Reflects the profile as of 2026-09-23.*