One of the most powerful ways to gain more clients for your interior design or construction business is through client reviews. According to recent research, 89% of customers consult reviews before committing to a product or service (Trustpilot, 2020). While according to a recent survey, 79% say they trust online reviews as much as personal recommendations (Brightlocal, 2020). The bottom line is that people trust other people more than what a company says about itself. Reviews build trust, inspire confidence and can be key in getting people to purchase your services.
This is why having a premium Houzz Pro profile can give you an edge. Along with standouts and a highlight reel of your work, you can display client reviews to strengthen your brand image. Houzz Pro lets you select the best reviews to display prominently on your profile and notifies you every time you receive a new review so you can reply promptly.
Those seeking to earn the Best of Houzz Service Award should keep in mind that it is given to professionals who provide excellent customer service. The award is determined by the quality of reviews from your clients for projects in the previous year. To be eligible, a pro must have at least one review from a client for a project completed in the past year, and must maintain a high overall star rating.
However, even clients who are thrilled with your work might need prompting to write a review. Here are 6 surefire ways to get them to do it.