Did you know that 3 in every 5 homeowners who source pros through referrals, still vet those pros online before deciding to reach out? It’s true that a strong online presence will help clients find you. However, it also allows homeowners to gather as much information as they can about you to determine if you’re right for the job. Homeowners want to see project photos and read reviews before making an important hiring decision. Leveraging various Houzz Pro marketing tools is an easy way to get your company in front of potential clients in your area looking specifically for your services. With features like highlight videos, business highlights, SEO optimized website, and effective email marketing templates, Houzz Pro helps you showcase your work to prospective clients and make a powerful impression online.