The new bleach safe Fibertone Beach collection provides beach and pool towels that are strong, durable, absorbent and fade-resistant. Fibertone is a patented yarn and color technology which ensures the towels ability to hold its color when used with chlorine bleach. You no longer need to worry about spills or stains ruining your towels. These towels also maintain high performance through tough and routine washings. Each Fibertone beach towel is 100% bleach safe, soft, absorbent, and cotton rich built to withstand repetitive commercial and home launderings. Offered in several colors and the fun designs of chevron, cabana stripe, diamond, and classic solid these towels will bring a pop of color to your beach getaways or pool d̩cor.