Alan,
I think the picture they show of Golden Futura is S. t. 'Futura Simplex', while their Flame Futura could well be Gold Flame.
Mike

Hello Mike,
Thanks for taking the time to help me out and check out the website. I had been thinking along the same lines but wanted someone elses opinion.
I do indeed think that the plants might be Gold Flame.
I wish nurseries would stop inventing their own names!
With regards
Alan

Alan,
I will have to say that I didn't think it was a good example of Gold Flame. But yes, you're right, as Sansevieria become more popular, there will me many more new names for the same plant. Some out of ignorance, but most because of marketing schemes.

Hello Michaela,
Many thanks for your ID help, sorry I have been a while getting back to you. Yes I am sure there are all sorts of reasons why plants get given new names when they become commerical. Sometimes it is also to get around plant propagation rights and royalties.
Your input is much appreciated.
Many thanks
Alan