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Same tile under different brand names?

6 years ago

I'm in the market for a porcelain floor tile and have found one I really like. But I've found it available at three different sources, under three different brand names, and I'm confused.


My local tile store sells it for roughly $10/ft, under the brand name Soho Studio Corp.

Wayfair sells it for roughly $8/ft (on sale), under the brand name Ivy Hill Tile.

Tile Bar sells it for roughly $8/ft, under the brand name Bronte.


All three use the same, or overlapping, stock photos. I got samples from Wayfair and my local store, and they are identical, except the color is a bit more saturated on the local store sample.


What's going on here? Is one likely to be better quality than the others?


Comments (3)

  • PRO
    6 years ago

    Just different suppliers for the same tile and often different sellers sell it under different names too. I will say it would be great to get a couple of boxes of those and lay them out I get vertigo just looking at the picture I am not sure a good choice for a floor. Tile changes with dyelots so that is probably the difference in color that is why when you order you make sure all the boxes have the same dye lot number.

  • PRO
    6 years ago

    That design on a floor would make me dizzy.