IMO best is the same flooring everywhere but if only the master you should be able to do hardwood with a plant o do all the flooring eventually . So choose a nice simple hardwood like white oak so that in the years to come when you change all the main floor and stairs and landing , for sure ‘ you will be able to match the master floor. I will say that wall to wall carpet is just plain gross and a real turn off for futer buyers . So agood start is the master in your case. BTWQ I like master BRs and Mbaths to have a coneection style and color wise so think about that when doing this redo.

Thank you. I will also do the hallway. I'm looking at luxury vinyl in the white oak vs wood. Reasons are cost, durability, better with dog in the home. Thoughts?

Luxury vinyl is still a step up from your lower level laminate floors, so I think it's fine to use in the bedroom. Unless you plan to invest in hardwood everywhere.