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This Brooklyn-based, family of four wanted to channel a Parisian vibe, in their new home which combined two apartments overlooking the Brooklyn Promenade.
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Inspiration for a contemporary kitchen remodel in Cleveland
Inspiration for a contemporary kitchen remodel in Cleveland

Art Direction, Styling and Photography by Ben Gebo.
Trendy home design photo in Boston
Trendy home design photo in Boston

I have been a custom window treatment professional for sixteen years, have fabricated lots of draperies, valances and Roman shades and sold a lot of Hunter Douglas blinds, shades and shutters. I thought of pillows as accessories, as a sort of add on or didn't think about them much at all until I started to update the decor in my own home. We built our house 22 years ago, and after two decades of kids, dogs and elderly parents, things were starting to look a little shabby. I'm very fortunate to have accounts with a number of decorator fabric distributors and fortunate to work with my upholsterer, the Custom Shoppe in Ansonia CT and with my designer friend, Lynda Reid. At a charity fund raiser event I fell in love with a multi-colored kilim. Didn't get it but found another; that was the first piece in our decor update for our family room. We put it on top of an old berber rug, and of course. it didn't go with the furniture, which was getting pretty Old. My upholsterer, Andy Apuzzo, suggested it look for vintage pieces of furniture at a Goodwill Super Store in Bridgeport CT. Over time I found three pieces, a sofa, loveseat and ottoman. I was determined to have a purple couch and. after ordering several samples and half yards, found just the one I wanted; very durable. With the help of my friend, designer Lynda Reid of Lynda Reid Designs in Shelton CT, I chose a teal velvet, also very durable and also from Kasmir for the loveseat. I upholstered the ottoman in the purple fabric, partly in an effort to make the sofa look bigger (Lynda's suggestion). Next I looked for fabric for pillows. I found some fabulous fabrics from Vervain (purchased from Fabricut, and also used a Romo fabric for the bolsters. Eventually, we had the ugly old berber replaced with a hardware floor. Next years project in her: new paint, draperies and wall art.

Located in the heart of Manhattan’s Lower East Side, the building was erected on a shallow commercial lot between two 120 year old masonry buildings and a new residential rental building. 330 Grand Street is a mix of 725 SF 1BRs and 1050 SF 2BR apartments. It also contains a 1100 SF two story duplex as well as private and public rooftop space, large private balconies for most units and two large private terraces for the ground floor units.
330 Grand Street was originally designed and approved at the NYC DOB as a prefabricated modular building. During the pandemic, as shipping costs skyrocketed putting the project at risk, we suggested redesigning the building as a reinforced cast-in-place concrete structure. Concrete was readily available and prices had not been affected by the demand increase that many other materials suffered in the pandemic. We took this opportunity to raise floor to ceiling heights, enlarge high performance windows and redistribute the buildings MEPFS and Structural Systems to create very open floor plans.
The challenge was to create a luxurious sensorial living experience with very limited means. In a city with very high construction costs, low cost residential buildings in the area are usually devoid of good quality, design and character. Our approach was to aim high for the end user, prioritizing natural light, open space with long visual perspectives, high ceilings and as always, rejecting the use of predefined building templates.
Our biggest challenge was to ensure that the small spaces feel as clean cut, large and bright as possible. Several unique design decisions were made to ensure low cost and high quality;
Floor plans were laid out so that spaces were wide open and free of clutter from mechanical or structural interruptions. Therefore all infrastructure was placed in lateral demising walls, which in turn act as the unit’s storage and kitchen. The apartments feel wide open, are super quiet and have more storage space than any other comparable apartment in the city.
To solve the problem of the site’s shallow commercial lot which is typically prone to dark interior spaces we focused our attention on the building’s envelope. Instead of the usual small punched window openings, oversized high performance windows were designed to ensure that light penetrated as far as possible into the units. In the smaller 1BR units, the full 50’ depth of the lot is perceived by partitioning spaces with sliding pocket doors that can be retracted to allow deep visual perspectives, making the sight lines in the space feel longer, larger, more ample than normal. In addition to the full height glazing, each unit above the 2nd floor receives a 7 foot covered balcony, adding 120 to 240 sf to each apartment, something unusual in New York City buildings. The space is large enough for a full size dining table, when the weather permits being outside.
We also worked hard to ensure modularity. For example, all kitchen units are all identical throughout the building. The idea of modularity and the economy of the repetitive unit is exercised to the maximum through the building.
Hardware, appliances, flooring, wall coverings and material finishes are all carefully selected to feel bespoke, high quality and unique.
It was important to KURV that the result of this work manifest into something that would deeply connect with the end user and sustain relationships with the consumers of this space.
All images by KURV Architecture ©
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