I have had Little Business for a few years. Bloom started the first week of June this year and lasted maybe a month. It is definitely not pink but is not a true red either. This picture shows it with Gaillardia so you can compare the colors. Sorry about the pic size- I forgot to resize in photobucket.

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Thank you for the information and especially the picture.

I have no idea what color I'd call that, but it is pretty. :)

I would say that color is fushia (sp.)

Or coral.

Lyle