This is a new natural brand by Church and Dwight, the makers of Arm and Hammer. No OB's and three enzymes! Found it at a new Whole Foods in the Milwaukee area. A little pricy, no wonder it's called Whole Paycheck!

Anyone else see these? They also had a few other cleaners by this brand but only checked out the laundry detergent. The lavender and eucalyptus smelled very nice.