I am currently redoing our profile and photos (we have new lifestyles for both old and new products, plus I need to change all photo links to go to our main website now instead of Etsy).

I was almost considering deleting on all pictures and starting fresh, but I see that people have used a few of them for their idea books.

What do you guys think is the best way to get this makeover done right: start from scratch or redo and build from what is already there?