Opinion of a regular gardener... Such web application could be good for forcing sales of new plants or blooming ones, especially annuals. "Magnolias are about to be blooming. Come and buy @...." "New petunias 'Gorgeous Amazing Color Cultivar' are available @..." That would be interesting for me. Such works as pruning and fertilizing might be quite individual for a particular area or even garden.

Interesting suggestion. However here in England and the EU. Most nurseries tend to limit their growing to particular plants. In turn the selling to the public is usually carried out by garden centers. Result being that any garden center might well have to buy in from several different nurseries. In addition much of our stock is grown on the continent and transported across the channel.

Having said this. The internet provides such a wide service, catalogues can be searched on line and orders placed etc. Not forgetting that most businesses using the web also provide newsletters.

Thank you for raising the subject.

Michael, here the term 'nursery' is used rather generically for any place that sells plants. So what I assume the OP means is a retail nursery - what you commonly call a garden center. The nurseries that produce the plants the retail outlets buy from are referred to as 'growers' or wholesale nurseries.

Most retail nursery software tracks sales and inventory and often that sales data includes customer info, especially with regards to loyalty or "points" programs for frequent customers. I have never encountered a nursery software application that is able to take that information and combine it with a newsletter type application but I suppose with enough bucks and appropriate R&D it is possible. Although few retail outlets possess those kind of financial resources.

However in this technical age, most successful retail nurseries do make use of both electronic data (e-letters) and social media to keep their customers updated on tips and events as well as frequent postings to websites. If a nursery doesn't have a website in this day and age, it is unlikely it would be able to shoulder both the data and financial burden of software that would produce the desired information.

A good many retail nurseries in this country are just barely holding on to life, let alone being able to generate the kind of public information or ready access to it that the OP describes.

Many thanks gardenga48.

Not wishing to deviate too far from the original thread but. Some thirty years ago. Here in the UK, greenhouses were being built in large quantities, everyone wanted to get in on growing business. Then suddenly fuel prices hit the roof. The countryside was littered with unused greenhouses. From the continent, the Dutch took advantage and many of our nurseries were basically taken over by the Dutch.

At the moment there is a thriving business in plants across the EU. The RHS is encouraging horticulture to be taught in schools and for gardening to be more recognized as a trade and profession.

I wish you well.

Mike.

For your purposes you want a mail list package. Try Mailchimp. It's free for the first 2500 list members, but the paid version has better tracking options.