What color is your flooring? Dark wood, honey toned, red-toned? If the floor is warm, go with an off-white; if it's very dark you can go cooler. If you go with the brighter, cooler white, you can offset with color in your countertop or backsplash.

Choose a different cabinet line if there are only 3 whites available. That is code for virtually builder grade.

I would look at all 3 white swatches in your kitchen with the new floor sample and share photos w us. Looking at everything in your unique lighting is key because even "pure white" can do crazy tricks in the showroom vs. home.

Here is offwhite 1 next to the bright white, with a countertop sample:

and here is offwhite 2 next to the bright white:

I don't know if this helps at all, as it's so hard to tell from photos. Also the reno will include removing a wall, so the lighting in the space will change a little bit. I'll note that we are looking at a marble-look quartz for countertops, and wall color in BM Balboa Mist or it's lighter version Silver Satin. Also here is a design board I've been messing around with, might give an overall idea of what I'm looking for in the entire open kitchen-dining-great room space:

Thanks all!

My vote goes to offwhite 1.

I suggest you pick your trim now when selecting cabinets. The bright white or off-white 2 look best w/your counter imo. Have you considered a light grey vs white cabinets--- you could still keep trim white.

I'd say in general, off-whites look more traditional/rustic/country, while crisp whites lean to a more modern or transitional style. So looking at your selections, I'd say you like the transitional/modern look. And if you're going with gray walls, maybe the crisper whites would work better.

You are absolutely correct that it is very hard to tell in photos. For example, the bright white in the second photo looks a lot less bright than in the first. You need to look at all of them in your space during different times of the day and night to get a true picture of what they'll look like. Just curious, what line of cabinetry are you going with?

However, that being said, mixing white with cream is a great look, as described in this blog post: http://homeglowdesign.com/2016/08/27/cream-white-kitchens-stroke-genius/