Hi everyone!

I'm currently conducting a short academic survey on IKEA and innovation, as part of a research project in marketing. The goal is to better understand how IKEA's brand image, communication, and sustainability efforts influence consumer perceptions and loyalty.

🟡 The survey is anonymous, takes less than 3 minutes, and is open to anyone who knows or has bought from IKEA.

Here’s the link: 👉 https://forms.office.com/Pages/ResponsePage.aspx?id=mqsYS2U3vkqsfA4NOYr9T-TUUH6tyOlPogVVGCOXi6VUMEUwNUpQQ1lXWkNURlo4RkVCVFVESTU4My4u

Your participation would really help and is greatly appreciated! Feel free to share the link with friends or family who also shop at IKEA. 🙏

Thanks so much for your support!