Alpha Design Group

After over 30 years, interior design has become second nature to Regina Kurtz. Her experience has given her the confidence and amazing ability to assess a client’s needs and deliver an environment that is both extraordinary and comfortable. Beauty and function are the foundations of our philosophy. Whether we are designing for a Downtown high-rise condo, La Jolla cottage or Rancho Santa Fe estate, our versatility, experience and attention to detail result in a unique fulfillment of our clients’ vision. Alpha Design Group exhibits a broad range of style, from formal traditional to casual contemporary. As a result, we are known throughout San Diego County for our practical, livable, and inviting spaces. Our approach to design is based solely on the client. The ability to grasp their vision and bring it into reality is something that we have perfected. Alpha Design Group creates interiors to emanate and enhance our clients’ lifestyle. Regina takes pride in the fact that she is not recognized for a signature look, saying “the day someone can walk into a home and say, ‘Regina Kurtz designed this’ is the day that I have failed my client. Knowing that I make a difference in my clients’ everyday lives is, for me, the best part of the job.”