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kelli_ga

Why does the store play music from my playlist?

3 years ago

I signed up for Apple Music several months ago. Lately when I spend some time at Lowes, I hear the exact songs that are on my playlist.


It seems like more than a coincidence. Do the store systems subscribe to a service that detects my phone in the store and match up the music? (To keep me in the store longer? As if that’s not going to happen anyway.)


Some of the songs are pretty old. Most were hits though. Could be an demographics algorithm.


It doesn’t really bother me. I have not been able to find any info on the web about it. Does anyone here know what could be going on?


I don’t shop enough to know if this happens in other stores.

Comments (5)

  • 3 years ago

    I think it's quite unlikely to be as you're suggesting. Call it a coincidence.

  • 3 years ago
    last modified: 3 years ago

    Remember this one - Paranoia Will Destroia!


    lol

  • 3 years ago

    You know, there is some interesting verbiage in the Apple Music terms of use that talks about data sharing.


    Last time, I just went into Lowes for a quick return and there was Gaga. That was a bit different than the previous genres, but still on my playlists.


    I haven’t noticed the coincidence in other stores yet.


    I am in the tech field. We tend to think ahead of our time, and well, this seems like an obvious progression to get people to spend more time in the store. Funny how it doesn’t get more press. Marketing techniques like music in stores used to get more press.


    Now that I think about it, I have been told that Lowes has emphasized visual merchandising in their stores to appeal to certain audiences. I haven’t done my own research on it yet, but it would be interesting to know more. This person made it sound like they were doing some new and innovative marketing in this area.


    An aside, Apple seems to add tunes and artists to my downloads without my allowing it. I haven’t taken the time to figure that one out either. It could be related to collaborations with other artists that I’ve downloaded, or maybe AI induced. I turned off data access to automatic downloads and I don’t have wifi. Another mystery.



  • PRO
    3 years ago

    Then to be an effective technique, all of the customers in the store at the same time with custom Apple Music playlists would be "time-shared" by the system? Or would the biggest Lowes spender among those customers get all the playtime?

  • 2 years ago

    So, when I asked about it, a Lowes associate said they play the same music all the time. I have trouble believing that.


    I also noticed it recently in Home Depot and maybe Walmart. Although now Walmart seems to have it’s own radio station or something with talking (which is really distracting when you are tring to choose a product on the shelf).


    It could be that there are not very many Apple Music subscribers in my area. And I tend to go shopping when there are few people in the store.


    I’m feeling a little guilty if the Lowes playlist gets stuck on my music preferences though.


    I suspect there are companies out there aggregating data and using it to choose music for store play.

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