There’s something wrong with your understanding of what a 10x10 kitchen includes. It’s just like the 20K base truck at the dealer with manual transmission, no air conditioning, no radio, a hose out interior, and not even a DOT required bumper. By the time you add all the stuff that you want, that truck is 60K. And it’s not even the high performance version.

That 10x10 kitchen contains a range, a dishwasher a refrigerator, and a window in there, leaving room for about 5 basic cabinets for that 4K pricing. Those are zero upgrade cabinets. Not even toekick or finished sides. There’s no molding. Blind corners, no angled corners, or organizational aids. 30” H uppers. Furniture board boxes. There’s no delivery or install or sales tax. There’s basically nothing that anyone outside of an Section 8 apartment wants.

Multiply that x2 for a standard larger than 10x10 kitchen. Double that larger size base again price for even a “basic” kitchen. Quadruple it for some nicer upgrades, like drawer bases, finished sides, usable corner cabinets, basic molding, etc. And you are still in an entry level cabinet line in AmWood. It takes 6x that 4K 10x10 to even get to an average mid grade cabinet expense in a remodel. TV renotainment shows are full of dramatic lies, but none bigger than the budgets that they throw around.

Thanks a lot Juneknow for details. This is very helpful.

You can get a bid from Ikea to possibly get closer to your budget and also end up with a better product. You assemble to save more.

Ikea is not better than American Woodmark. AW offers far more styles, colors, and sizes. And a lifetime warranty.